• Home
  • Services and Client List
  • Presentations
  • Articles
  • Book
  • About Us
  • Contact Us
  • Español

USA +1 203-455-4721 | MEXICO 50 00 58 50

info@jackkeogh.com
Jack Keogh & AssociatesJack Keogh & Associates
  • Home
  • Services and Client List
  • Presentations
  • Articles
  • Book
  • About Us
  • Contact Us
  • Español

Left and Right Brain: Creativity and Logical thinking

Home BlogLeft and Right Brain: Creativity and Logical thinking
Left and Right Brain: Creativity and Logical thinking

Left and Right Brain: Creativity and Logical thinking

June 17, 2010 Posted by keoghconsulting@gmail.com Blog

One of the things I have learned during my career is the need to develop synergy between both hemispheres of the brain. In order to be truly effective, we need to use the logical and analytical left side of our brain without neglecting the creative and intuitive right side of the brain.

Most analytical, logical, and rational thought takes place in the left hemisphere, where the tasks for well reasoned arguments take place. That may be the reason most people prefer to hold their phones against their right ear. The right ear connects directly to the left side of the brain – the side that processes language and analytical thought.

In today’s work environment, I find the right side of the brain is not used nearly enough. The right hemisphere is where our brains focus on the big picture. It is where we are creative and intuitive. In order to gain a competitive edge, especially in the realm of international business, we need to be able to draw on the resources of our whole brain – creativity and intuition to find the possible solutions and alternatives to a problem and logical and analytical reasoning to implement the solution.

In the world of organizations and business, the logical thinkers who tend to concentrate on data and details often dominate. In my consulting work, I find many teams where not one team-member is right-brain dominant. In part the reason for this is that the detail oriented logical thinkers find it hard to recruit personalities different to their own. The result of such self-selection is quite predictable – the team gets lost in data, details and processes, struggling to see the big picture.

During my career (see my memoir “Driving Straight on Crooked Lines“), I think I was able to develop synergy between both halves of my brain.  My boss, for many years, was a logical thinker who focused on detail. He didn’t spend a lot of energy on feelings – but he always seemed to manage to stay in touch with his intuitive side. He trained us to see the big picture, to seek creative solutions and then focus on process and implementation. Like so many corporate and organizational types, I tended to be a data-focused logical thinker and the organization I was with became quite left-brain dominant. The how of getting things done tended to be more important than the why.  As a result, we tended to focus on a rational approach to life and spirituality with a decided bias towards action. On the positive side, that is one of the reasons we got so much support from powerful business people – we knew how to get things done and we spoke the action oriented language of business.

Our bias toward action was tempered with an intense dedication to prayer – although our prayer life too tended to be structured and regimented. That approach probably worked best for our dominant personality type. A solid prayer life does help one keep in touch with the creative and intuitive side of the brain. I have since learned that optimism is probably the most important emotional asset in business. There’s nothing like a good prayer life to cultivate optimism.

As part of our prayer life, I would have to include the enormously healing, holistic effect of Gregorian chant.  The French doctor Alfred Tomatis pioneered research on the neurophysiologic effects of chant on the minds and bodies of its singers and listeners. According to his theory, there are two kinds of sound: “discharge” sounds (those that tire, fatigue and drain the listener) and “charge” sounds (those that give energy and health). According to Dr. Tomatis, Gregorian chant may be the most potent “charge” sound to promote strength and vitality. Unlike other types of music, the rhythm of the chant is based on the breathing of the participants rather than on a mathematically calculated beat. Just try listening to a small amount of it each day, or better still, chanting some of the traditional melodies, and you will quickly notice how calming it is as you get in touch with your intuitive and creative side.

I am thankful that most of us analytical types got to spend a balanced amount of time on creativity-enhancing exercises. A solid physical exercise regime helped us manage stress; we all spent a lot of time on writing, metaphysics and brainstorming. We listened to well selected classical music and had ample time for silent meditation.  I think the positive result of all of the above, for me, is that I learned to be in touch with both hemispheres of my brain. As I wrote at the beginning, this is not a skill I come across often in the corporate, technically oriented world I live in.  Did I learn anything usefulfor the oft-maligned creative types? Yes. My creatively inclined confreres got in touch with their logical left-brain processes by playing dominoes and chess, studying scholastic philosophy, developing plans and budgets and adhering to the strict schedules that marked our life in community.

Tags: BrainCreativityIntuition
Share
0

Jack Keogh
President

BLOG

Published two books, available on Amazon.com: "Driving Straight on Crooked Lines: How an Irishman found his heart and nearly lost his mind." "La historia de un Legionario de Cristo irlandés: De cómo encontró su corazón y casi perdió la razón”

Publicó dos libros, disponibles en Amazon.com: "Driving Straight on Crooked Lines: How an Irishman found his heart and nearly lost his mind." "La historia de un Legionario de Cristo irlandés: De cómo encontró su corazón y casi perdió la razón”

Latest Posts

  • Growth = Immigration Here’s an interesting snippet from the Guardian.co.uk – especially in...
    Read More
  • Corralling the ‘Horses’ to Staff the Global Organization of 21st Century Just saw the following note on the Employee Relocation Council’s...
    Read More
  • Left and Right Brain: Creativity and Logical thinking One of the things I have learned during my career...
    Read More
  • Damian Thompson reveals unexpected turmoil… Damian Thompson reveals unexpected turmoil, confusion and poor organization behind...
    Read More
  • Turning Adversity to Advantage I do a fair amount of public speaking so I...
    Read More

Publicaciones Recientes

  • El Líder Vulnerable Un estilo de liderazgo basado en la vulnerabilidad promueve el...
    Read More
  • Presentaciones Inspiradoras Para lograr un buen ritmo en una presentación, deberemos situar...
    Read More
  • A muchas pymes, les falta “músculo en formación”, para enfrentarse a la competitividad global Esa cultura del “mejor pocos que mal acompañados” eliminará del...
    Read More
  • Nosotros somos los únicos que podemos cambiar nuestra vida Un día, cuando los empleados llegaron a trabajar, encontraron en...
    Read More

Links

Global Mindset

Keogh & Associates Consulting, LLC

My autobiography website

The Monk Who Stole The Cow

Vision Global (in Spanish)

English Archive

  • August 2010 (2)
  • June 2010 (4)
  • May 2010 (5)
  • February 2010 (5)
  • January 2010 (4)

Archivo Español

  • June 2017 (4)

Tags

Adversity Brain Business Consulting Creativity Demand desarrollo Emerging markets Emotional intelligence ERC Expatriates Flexible working Globalización Globalization Humility Immigration Intuition Jason Berry Job interviews Keogh Leadership Legion of Christ Liderazgo Management Marcial Maciel Memoir msceit Outcomes Presentaciones Principles PYMES Recession Recruiting Resilience Sales Singapore Social networking Talent Teambuilding Teams Training Value Vatican vulnerabilidad Work life balance

Contact Us

We're currently offline. Send us an email and we'll get back to you, asap.

Send Message
Our Spanish language site dedicated to the Tomatis Method, Therapy and Coaching/Terapia y Método Tomatis Go / Ir

Keogh & Associates Consulting, LLC

Keogh & Associates has special expertise conducting business in Mexico and Latin America. We have the contacts, consultants and coaches that you need to succeed. / En Keogh & Associates tenemos especial experiencia conduciendo negocios en México y América Latina. Tenemos los contactos y consultores que necesitas para tener éxito.

USA

  • +1 203 455 4721
  • keoghconsulting@gmail.com

MEXICO

  • (044) 55-5508-8698
  • keoghconsulting@gmail.com

© 2025 · Keogh & Associates Consulting. Designed & developed by Estefania Valdivia

  • Home
  • Services and Client List
  • Articles
  • Book
  • About Us
  • Contact Us
Prev Next